Have you ever spent ages applying your makeup in the morning, and then come home later that day to see raccoon eyes and foundation marks or dried out skin and spots appearing again? Just a few simple changes in your makeup routine will help your beautiful look last much longer. Take care to prepare you skin properly before applying makeup, and use products that are designed to last. You can also take steps to protect your makeup once it’s on.

Method 1
Method 1 of 3:

Prepping Your Face

  1. Washing away dirt, sebum and old makeup will help your fresh makeup stay in place a lot longer. If you put fresh makeup on a dirty face, it'll tend to slip off or flake away.
    • Wash your face in the morning, before putting on makeup.
    • Don't use harsh soap on your face. It can cause irritation and dryness, which will make your makeup come off sooner.
  2. Dead skin tends to accumulate on the face, especially with age, so it's important to exfoliate a few times a week to remove it. Putting makeup over dead skin will cause it to flake off during the day. Your makeup will look, feel and behave better on a smooth, exfoliated face.
    • You can use a facial brush to lightly brush the dead skin from your face. Rub it in circles, never pressing too hard.
    • A homemade sugar scrub also works well as a gentle exfoliant.
    • Don't forget your lips! They need to be exfoliated, too, in order for lipstick to stay in place.
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  3. For oily skin, buy an oil-free or gel moisturizer, and for dry skin, buy a more nourishing one. Make sure to get a moisturizer with at least SPF 15 in it to protect you skin from the sun, or a separate SPF 30 if you live in a sunny place. If you are older, you can use a moisturizer with anti-wrinkle properties.
    • Don't use a rich, creamy moisturizer during the day. It could make your face too slick for your makeup. [1] Instead, apply creams before bed and wear them overnight to get the moisturizing benefits without messing up your makeup.
  4. Using a good primer is the trick to having makeup that stays throughout the whole day. Some primers can get a little pricey, but you don't need to use very much for a good finish. Apply the primer over your entire face, especially over red areas or oily areas, and any blemishes that you want to cover.
    EXPERT TIP

    Laura Martin

    Licensed Cosmetologist
    Laura Martin is a Licensed Cosmetologist based in Milledgeville, Georgia. She has been working as a hair stylist since 2007, and began a career as a cosmetology teacher in 2013. She worked as a teacher at Arrojo Cosmetology School, teaching cosmetology practices, hairstyling, and hair color application. She also brought her cosmetology expertise to her work as a staff writer for fashion blog Style Noted, writing pieces related to hair and fashion. She received an MFA in Creative Writing from Georgia College & State University, where she was also an English Teaching Fellow. Additionally, she received a BA in Creative Writing and Literature from New York University.
    Laura Martin
    Licensed Cosmetologist

    Laura Martin, a licensed cosmetologist, advises: "Wearing primer underneath your makeup is the best way to make it last all day. Just be sure to choose a primer formulated for your skin type."

  5. The main purpose of eye primer is to lock your eyeshadow in place and prevent creasing in the lid. [2] Also, it makes colors seem more vibrant and less translucent. A liquid concealer can work for this also.
    • If you don't use a lot of eye makeup, an eye primer may not be necessary. However, it can really help if your eye makeup tends to smudge and end up below your eyes.
    • You can also use an eye primer to keep your eyeshadow in place, or a lip primer to keep your lipstick from feathering. [3]
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Method 2
Method 2 of 3:

Choosing the Right Makeup

  1. If you don't want to use a liquid foundation, you should get a mineral powder instead of foundation. This gives lighter coverage than liquid, but it will also trap fewer bacteria in your skin and will allow your face to breathe.
    • Alternatively, try a cream foundation, powder foundation, cream-to-powder foundation, or tinted moisturizer. Mineral makeup may be good for some, but others may find it too drying or quick to wear off. Getting the color right can be difficult if you have yellow undertones.
  2. This is simply a clear or very lightly tinted face powder that sets and gives a matte appearance to your face without the added coverage of a colored powder. There are a variety of setting powders available, from affordable drug store brands to more pricey, high-end products.
  3. This type of lip color is formulated to stay on your lips all day long, even when you eat and drink. Make sure to moisturize your lips properly before applying, as long-wear formulas are very drying.
    • There are a variety of long-wear lip products on the market, depending on the type of look you’re going for. Lip stains and long-wear lipsticks will last a long time, as will any type of lipstick with a matte finish.
    • For even longer-lasting color, use a lipliner around your color. This helps the shape stay firm all day long.
  4. Applying this type of shadow over primer will keep your color in place all day long. Cream shadows tend to slip off a lot more easily. Apply the powder to the primer using an eyeshadow brush, and let it set.
  5. Water-resistant mascara works well to keep your eyes looking fresh all day. It won't budge if you happen to get wet or cry. Just make sure you don't sleep with it, as it will clump and make your lashes fall off.
    • Do not waste money on mascara primer. Mascara primer weighs down your eyelashes, making them look shorter.
    • Unless it’s really urgent that you keep your mascara in place all day—such as for a special occasion like a wedding or a poolside photo shoot—opt for “water-resistant” mascaras over “waterproof” formulations. Waterproof mascaras can be damaging, and are not good for everyday use. [4]
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Method 3
Method 3 of 3:

Keeping It in Place

  1. Slapping it on in the morning and rushing out the door won't give your makeup time to set. After each layer you apply, wait 5 minutes before applying the next one. This will go a long way toward helping your makeup stay in place all day long.
  2. Every time you touch your face, you're removing a little bit of makeup and increasing the chances it'll get smudged. Avoiding touching your face with your fingers as much as possible.
  3. When it's hot outside, wearing a ton of makeup is never a good idea. As you perspire, your makeup will naturally come off a lot more easily. The best thing to do is wear waterproof eye makeup and go easy on the foundation, rather than fighting to keep it in place all day long.
  4. Having your hair brush against your face all day long is a sure way to take off your makeup a little faster. When it's essential for your makeup to stay set all day, go for an updo style that day.
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Expert Q&A

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Add New Question
  • Question
    How do I make my makeup look smooth?
    Christin Birckhead
    Makeup Artist
    Christin Birckhead is a Makeup Artist and the Founder of Conceptual Beauty, a beauty service based in Washington, DC specializing in wedding services such as engagements and bridal parties along with fashion shows and executive headshots. She has over 20 years of makeup and beauty consulting experience. She is also the lead makeup artist for Ascender Communications and freelances with the local NBC news team in the DC metro area. Her clients include Nancy Pelosi, Nancy Cartwright, Armin Van Buuren, Hugh Jackman, Vashawn Mitchell, Richard Smallwood, Benjamin T. Jealous, Colin Powell, Wanda Durant, and Former Liberian President Ellen Johnson Sirleaf.
    Makeup Artist
    Expert Answer
    Choose a primer that best matches your skin type. If you have large pores, choose a primer that will blur those pores. If you have dry skin, choose a primer that will add hydration, or opt for a mattifying primer if you have oily skin.
  • Question
    How do you make your eyeshadow last all day?
    Laura Martin
    Licensed Cosmetologist
    Laura Martin is a Licensed Cosmetologist based in Milledgeville, Georgia. She has been working as a hair stylist since 2007, and began a career as a cosmetology teacher in 2013. She worked as a teacher at Arrojo Cosmetology School, teaching cosmetology practices, hairstyling, and hair color application. She also brought her cosmetology expertise to her work as a staff writer for fashion blog Style Noted, writing pieces related to hair and fashion. She received an MFA in Creative Writing from Georgia College & State University, where she was also an English Teaching Fellow. Additionally, she received a BA in Creative Writing and Literature from New York University.
    Licensed Cosmetologist
    Expert Answer
    Use an eyeshadow primer and select powder shadows, not cream formulas. Apply with a brush for better adherence and set the finished look with a makeup setting spray.
  • Question
    How do you keep your makeup looking fresh all day?
    Laura Martin
    Licensed Cosmetologist
    Laura Martin is a Licensed Cosmetologist based in Milledgeville, Georgia. She has been working as a hair stylist since 2007, and began a career as a cosmetology teacher in 2013. She worked as a teacher at Arrojo Cosmetology School, teaching cosmetology practices, hairstyling, and hair color application. She also brought her cosmetology expertise to her work as a staff writer for fashion blog Style Noted, writing pieces related to hair and fashion. She received an MFA in Creative Writing from Georgia College & State University, where she was also an English Teaching Fellow. Additionally, she received a BA in Creative Writing and Literature from New York University.
    Licensed Cosmetologist
    Expert Answer
    Wearing a translucent powder over your makeup can help keep it looking fresh. If you have oily skin you may want to blot lightly throughout the day with rice paper. You'll also want to retouch your lipstick after drinks and meals.
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      Tips

      • If you don't like a foundation brush, use a sponge. This is a cheaper way to apply your foundation or tinted moisturizer. Wet the sponge first, so it does not soak up too much of your makeup. Apply in downward motions for best results. Make sure you cover all pores for an airbrushed look.
      • Get a spray bottle and fill it with water. Spray the water on your eyeshadow brush and use eyeshadow as normal. This will make eyeshadow brighter and last longer. Don't spray too much water, or it will ruin you eyeshadow.
      • Use a foundation brush to apply your moisturizer, followed by your foundation with the same brush. This will prevent “tide marks,” which are big, streaky-looking marks around the edges of your face and jawbone. Remember to apply it consistently and cover areas you dislike the most. Also, because of the moisture, your foundation will not be sucked up by your face, leaving it visible for longer.
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      Warnings

      • Be careful if you use a makeup holding spray, as these tend to sting sensitive areas of your face, such as under your nose. Hold the bottle about 12 inches (30.5 cm) from your face and then spray, and use a well-trusted brand.
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      Things You'll Need

      • Primer
      • Moisturizer
      • Cleanser
      • Make-up wipes
      • Mascara
      • Liquid/felt-tip eyeliner
      • Make up holding spray (optional)
      • Translucent Setting Powder

      References

      1. http://www.webmd.com/beauty/makeup/oily-skin-how-to-make-makeup-last
      2. Christin Birckhead. Makeup artist. Personal interview. 8 May 2020.
      3. Christin Birckhead. Makeup artist. Personal interview. 8 May 2020.
      4. https://www.racked.com/2014/7/3/7588509/waterproof-makeup-waterproof-mascara-skin-care-laura-mercier-clinique
      5. Videos provided by Luhhsettyxo

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        Mar 20, 2017

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