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Mason Hainey

Perfumer

Mason Hainey is the founder and perfumer of MIZU, an all-natural perfumery based out of Rhode Island. Since 2012, MIZU has been handcrafting natural fragrances inspired by a love of nature, ancient wisdom, and modern design. Mason sources premium, natural ingredients and implements sustainable practices in his work, creating luxury products that honor craftsmanship. The company is one of few perfume brands that uses 100% natural, plant-based ingredients. Upon launching his business, Mason launched his debut fragrance, Palo Santo, known for its calming and purifying properties. Since then, he has released dozens of new fragrances and collaborations, all created to provide his customers rituals of joy that create harmony.

Professional Achievements

  • Touted as a "Brand of perfume revolutionizing the genre" by Vogue France
  • Featured in multiple magazines, including Vogue, Elle, and Instill
  • Continues to push the boundaries for what a clean and natural perfume can smell like in the modern day world

Favorite Piece of Advice

Test fragrance on skin. Everyone's skin is different, and how perfume wears on their skin is also different for everyone. What you smell on a paper strip is like a blurry snapshot of what the perfume could be on you. To get all the fine details, and how something interacts with you, you must try it on skin!

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Co-authored Articles (3)