Q&A for How to Start a Newsletter

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What are the elements of an effective newsletter?

Ross Taylor
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Ross Taylor is a Marketing Expert and the Founder of Alameda Internet Marketing. With over 10 years of experience, Ross specializes in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Ross’ boutique SEO agency is a Google Partner agency, which has been recognized for its dedication to honest communication and quality service with awards from UpCity, ThreeBestRated.com, and Clutch. Ross holds an Associate of Arts degree from Chabot College and certifications in Google AdWords and CompTIA A+.

Ross Taylor

Marketing Expert

Expert Answer

Include information that your audience will find useful, like developments within your company, any changes in business hours, and ways your clients can reach you.

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Question

How can I write a newsletter for a magazine?

Community Answer

Gather your ideas and be free to openly express your ideas without any hesitation. Cover each and every aspect of the topic and remember to write the same way you speak.

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What is a good introduction for a new newsletter?

Community Answer

A good introduction answers the "5 W's and 1 H:" who, what, where, when, why, how.

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I have to write a newsletter for a certain department under a huge IT company, and it is my first time. Any advice?

Community Answer

Look at other newsletters for examples. Then, use your creativity. Make sure the spelling and grammar are correct. Also, make sure it's interesting, accurate and easy to read.

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Question

How many pages should my newsletter have?

Community Answer

I would recommend including four pages, formatted front and back. Use two columns for the articles with sidebars and text boxes for visual interest.

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Do I have to have a website to write a newsletter?

Community Answer

Not at all. In fact, a newsletter will make a great alternate source of news updates, information and promotions if you don't operate a website or blog. Regardless of the medium, you'll be putting out relevant, quality information on a particular topic, and you can still connect with your reader base over the web via email.

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Do I need a PayPal account for my supporters?

Community Answer

No, you don't have to get a PayPal account, but it would be useful.

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Are there any legalities in publishing a free newsletter?

Community Answer

The standard copyrights laws probably apply for both content and media.

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