You might’ve seen discussions in the news and around the web about AI Chatbots like Open AI’s ChatGPT recently. These tools use a variety of inputs to help answer questions and complete tasks in response to user prompts.
After a lot of thoughtful consideration, wikiHow has decided to ban the use of ChatGPT and other chatbot / AI tools in the creation of Google-facing article content on wikiHow.
As I’m sure you can imagine, there was a lot of careful evaluation of this topic while we worked to make a decision that’s best for wikiHow and our future. This likely won’t affect the way that you, as wikiHowians, write articles, but it’s important that we share this policy so we are all aware of it and can prepare for the future.
The reasons for this policy are multifold. First, we believe it is imperative that our product is the result of independent research and original prose from our amazing editors. We also believe that having a human-first approach to content will help differentiate us from the many companies that will adopt AI tools to replace editorial teams. We believe content from real writers and researchers provides a deeper value to our readers and is part of who we are as a company.
Additionally, Google has confirmed that they consider any auto-generated content as spam, and have been clear that they consider its use a violation of Google’s Webmaster Guidelines. We have already seen evidence of Google working to detect and demote AI-created content, and penalizing corresponding domains in search results. Manual penalties from Google often reduce traffic by over 90% for indefinite periods of time. As you can imagine, this would be catastrophic for wikiHow.
The team is currently working on integrating AI detection tools and is in conversation with OpenAI about additional tools to help us identify auto-generated content automatically. For now, if you’re aware of any existing article content on wikiHow that was created by AI or ChatGPT, or are concerned that a particular article may have been created this way, please email me on jayne@wikihow.com
and we can look into it.
You may see some updated wording around acceptable content in our wikiHow guidelines coming up, and if this type of content becomes an issue for us as a community, we can look at further policy updates to handle it moving forward.
Feel free to leave a comment or let me know if you have any questions or concerns about this new policy. Thanks!