Q&A for How to Do Email Marketing

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  • Question
    What is the key to an effective email campaign?
    Ross Taylor
    Marketing Expert
    Ross Taylor is a Marketing Expert and the Founder of Alameda Internet Marketing. With over 10 years of experience, Ross specializes in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Ross’ boutique SEO agency is a Google Partner agency, which has been recognized for its dedication to honest communication and quality service with awards from UpCity, ThreeBestRated.com, and Clutch. Ross holds an Associate of Arts degree from Chabot College and certifications in Google AdWords and CompTIA A+.
    Marketing Expert
    Expert Answer
    The key is consistency. You want to make sure that you're sending messages to your audience on a regular basis. If you wait too long, your audience will forget that they had an engagement in the first place.
  • Question
    What makes a good email?
    Ross Taylor
    Marketing Expert
    Ross Taylor is a Marketing Expert and the Founder of Alameda Internet Marketing. With over 10 years of experience, Ross specializes in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Ross’ boutique SEO agency is a Google Partner agency, which has been recognized for its dedication to honest communication and quality service with awards from UpCity, ThreeBestRated.com, and Clutch. Ross holds an Associate of Arts degree from Chabot College and certifications in Google AdWords and CompTIA A+.
    Marketing Expert
    Expert Answer
    Keep your content short, bite-sized, and accessible to everyone so that they can read quickly on their mobile phone.
  • Question
    How do you create an email list?
    Ross Taylor
    Marketing Expert
    Ross Taylor is a Marketing Expert and the Founder of Alameda Internet Marketing. With over 10 years of experience, Ross specializes in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Ross’ boutique SEO agency is a Google Partner agency, which has been recognized for its dedication to honest communication and quality service with awards from UpCity, ThreeBestRated.com, and Clutch. Ross holds an Associate of Arts degree from Chabot College and certifications in Google AdWords and CompTIA A+.
    Marketing Expert
    Expert Answer
    Create a lead magnet. With a lead magnet, you can add people to your list by offering something to your target audience, like a free guide or resource.
  • Question
    What are the tools for email marketing?
    Community Answer
    The key tools are strong email lists, effective content and a reliable email server.
  • Question
    How do I make the image as the face page of my email?
    Community Answer
    This is done by hosting the image on a web server and then embedding the image into the email body by using HTML code.
  • Question
    How can I design my website?
    Community Answer
    I recommend looking into Codecademy and learning how to do HTML and CSS there (these are used to make websites). Failing that, you could just pay somebody to create one for you.
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