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There are several helpful articles available for eBay sellers, but not many cover one very important aspect for eBay auctions: the day you pick to start and end your auction. Not all days are created equal with eBay auctions. By picking the right days, you can maximize your chances at excellent auction participation.

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    • Sunday evening is the absolute highest time of bidding activity on eBay. Maximize your auction by planning it to end at about 11 pm eastern standard time on Sunday.
    • Friday and Saturday. Friday before 6pm can be a good day for your younger person and student market. However, weekend days are usually better than weekdays.
    • Monday and Thursday. Monday's are fair because a lot of people surf the net (and especially eBay) during work to help with "after weekend withdrawals". Thursdays are ok times to end your eBay auctions in the spring and summer because many people will cast their bids before they leave for weekend trips. [2]
    • Wednesday. For whatever reason, Wednesdays are one of the worst days to launch your eBay auction
    • Tuesday. Tuesdays receive the lowest number of bids out of all the days of the week.
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      • The above selection works well with most products, including things such as jewelry, clothing, leather goods, electrical items, digital cameras, clothing accessories, designer brand name goods, popular collectibles, etc. However, with items that are hard-to-find like rare collectibles, you should definitely opt for the 10-day auctions.
      • The reason for this is that your market is smaller, so you want as much exposure as possible. The 10-day auction eBay offers is perfect for this. This is also the case for high price items as well, such as what you'll find in eBay motors -- cars, motorcycles, etc.
      • For most products, the shorter auctions are best with the 3-day being the ultimate. The theory here is that most people are impulse buyers. They don't like bidding on an auction they are going to have to wait on. The 3-day auction will give you enough time for your item to get exposure, while satisfying those hungry impulse buyers.
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