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Learn why we cringe at our old brow looks
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TikTokers and beauty influencers can’t stop throwing around the phrase ‘eyebrow blindness’—but what does that mean, exactly? The term refers to a common beauty blunder that people of all ages can relate to: following popular brow styling trends, only to cringe at them later. Read on for a detailed explanation of the eyebrow blindness TikTok trend, signs you have it, and ways to avoid it in the future.

Eyebrow Blindness Explained

Eyebrow blindness means being unaware your eyebrows don’t suit you, usually because you’re following a brow trend that doesn’t work for your face shape. The term comes from a TikTok trend in which users share old photos of their brows that they now see as unflattering.

Section 1 of 4:

What is eyebrow blindness?

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  1. The term became popular on TikTok in June 2024, when users began sharing photos of brow looks they regret wearing. [1] Users often ask in their videos, “Why didn’t anyone say anything?” or, “Why did my friends let me walk around like that?”
    • Another version of the TikTok trend sees users diagnosing themselves with eyebrow blindness. They use a filter that shows them the ideal brows for their face shape [2] —the more differences between the filter brows and their current brows, the blinder they are.
  2. 2
    Eyebrow blindness is a symptom of blindly following trends. Your face shape and features may be suited to a current trend—but they might not be. It’s impossible for different brow styles like extreme plucking, lamination, and dramatic arches to suit everyone. Plus, beauty standards change over time, meaning what’s considered attractive today might be ridiculed tomorrow.
    • This so-called blindness isn’t unique to eyebrow styling trends. Similar terms have gone viral on TikTok to describe other beauty regrets, including blush blindness [3] , highlighter blindness, money piece blindness, and lip filler blindness.
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Section 2 of 4:

Examples of Eyebrow Blindness

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  1. 1
    Over-plucked or bleached brows. The razor-thin brow look dominated the ‘90s and early ‘00s, inspired by icons like Drew Barrymore and Paris Hilton. The bleached brow is a more recent trend rocked by the likes of Mia Goth and Kendall Jenner. Those with more angular face shapes or larger features may claim eyebrow blindness when looking back on their time with skinny brows.
    • These subtle brow styles are most flattering on individuals with round or oval face shapes and small, delicate facial features. [4]
    • Of course, everyone’s face is different. Don’t feel discouraged from trying a trend because of your face shape or features—you never know what will work on you until you try.
  2. 2
    Over-arched block brows. The beauty gurus and influencers of the 2010s inspired many Millennials and Gen Zers to liberally apply tinted brow pomade. Now, TikTokers are claiming they had eyebrow blindness. The bold look doesn’t flatter everyone, but thankfully isn’t as permanent as over-plucking.
    • Although natural, soft brows are the current trend, arched and thick brows could be ideal for your features. Block brows are especially suited to those with angular faces—such as a heart or triangle face shape. [5]
  3. 3
    Fluffy soap brows. Many Gen Zers adopted the soap brow trend when it went viral in 2016. [6] The look involves using bar soap and a spoolie brush to press your brow hairs up for a lifted, feathery effect. You might feel you had eyebrow blindness if you over-separated your lashes, regardless of how flattering the look was on you.
    • While not suitable for every face shape, the fluffy look helps lengthen round and heart-shaped faces. [7] Its appeal also comes down to personal preferences for a soft versus a defined brow.
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Section 3 of 4:

How to Know If You Have Eyebrow Blindness

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  1. 1
    Use a TikTok filter to test for eyebrow blindness. Searching “eyebrow blindness filter” on TikTok will bring up several filters that propose to map out your ideal brow shape. Other filters on TikTok and Instagram allow you to try on different brow shapes and decide for yourself what looks best.
    • You can also manually map your brows . This technique involves using a brow pencil or string to create an aesthetically pleasing brow shape customized to your features. [8]
  2. 2
    Reflect on why you chose your current brow style. Are you following eyebrow styling trends because they’re popular, instead of because you think they’ll suit you? Eyebrow blindness stems from trying to fit in without considering your own unique beauty and preferences. There’s nothing wrong with experimenting with trends—just prepare for some missteps as you figure out what works.
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Section 4 of 4:

How to Prevent Eyebrow Blindness

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  1. Most estheticians are trained in brow mapping and can help you identify the ideal shape for your face. They can also perform or demonstrate brow-styling techniques, from plucking and waxing to threading. [9]
  2. 2
    Reflect on why you want to try a brow trend. The easiest way to prevent eyebrow blindness is to ask yourself what’s motivating you to make a change to your brows. You could get eyebrow blindness if you’re jumping on the bandwagon without taking your facial features and preferences into account.
    • Some trends like over-plucking lead to drastic, irreversible changes in your brows’ appearance—be sure you understand the long-term effects of any brow styling trend before you commit to it.
  3. People from Gen X to Gen Z have experienced eyebrow blindness. What they regret doing to their brows depends on which trends were popular when they were figuring out their personal style. Beauty trends change quickly—accept that, and you won’t feel too blinded when what once was cool is now considered cringe.
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