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Amber Rosenberg, PCC

Founder of Pacific Life Coach

Amber Rosenberg is a Professional Life Coach, Career Coach, and Executive Coach based in the San Francisco Bay Area. As the owner of Pacific Life Coach, she has 20+ years of coaching experience and a background in corporations, tech companies, and nonprofits. Amber trained with the Coaches Training Institute and is a member of the International Coaching Federation (ICF).

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How to write a killer cover letter
The goal of a cover letter is to make a case for getting selected for a job interview. It shouldn't be a duplicate of your resume—your resume lists your skills, and your cover letter highlights how you put those skills to use. So, answer any questions that your resume can't answer, whether that's gaps in your employment or how passionate you are about the position or the industry or the role. Begin your cover letter with an appropriate greeting, such as "Dear [hiring manager's name]" so it feels professional and formal.

In the body of the letter, include a paragraph where you explain why you're interested and qualified for the job. Make sure you get right to the point. You want to say something like, "I'm applying for x, y, and z positions, and I believe I'd be an excellent candidate for this position because of x, y, and z."

Dedicate a couple of paragraphs or at least a couple of sentences about how you're qualified, and be specific by referring to the employer's job requirements. That's what they're looking for; the more of a fit you are for those job requirements, the more chance you have to get the interview.

Be sure to include keywords from the relevant job description or position you're applying for in your letter. Many hiring managers, recruiters, and automated hiring software use keywords in their searches to find relevant candidates.

In terms of the format, include the date on top, as well as the hiring manager's name to make it more personal, if possible, and their title, their company, address, city, state, zip code, etc. Also, put your own contact information up top to make it more of a formal letter.

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