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A guide to all of Director Clavell's interactions in Scarlet & Violet
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“Cheugy” (chew-gee) may have gotten its claim to fame on TikTok in 2021, but it’s re-emerged recently in the world of Pokémon Scarlet and Violet . In the game, Director Clavell asks you what the word means, to which you should answer “being outdated and uncool.” In this guide, we’ll walk you through this entire interaction, as well as future conversations you can have with this NPC. We’ll even touch on the origins of the word “cheugy,” so you can be totally in the know.

What does “cheugy” mean in Pokémon Scarlet/Violet?

Cheugy means “being outdated and uncool” in the Pokémon Scarlet and Violet interaction with Director Clavell. Answering this question correctly helps increase your friendship level with Director Clavell, along with a series of other questions that he asks you throughout the game.

Section 1 of 3:

What is the correct answer to the “cheugy” question?

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  1. Director Clavell will pose the question: “Tell me, what does cheugy mean?” You’ll get three options to choose from: “Something super cool”; “Being outdated and uncool”; and “It’s a really chewy gumball.” [1] Sorry, gumball enthusiasts—“cheugy” means “being outdated and uncool,” and is a reference to a TikTok trend from 2021. [2]
    • While answering correctly will raise your friendship level with Director Clavell, you can still receive his gift (a Big Nugget) later on in the game if you answer incorrectly.
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Section 2 of 3:

Other Conversations with Director Clavell

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  1. The next time you chat with Director Clavell, he’ll offer a slightly different question: “Which of our faculty members has made the most favorable impression on you?” From there, choose the faculty member that you like the most; no matter which teacher you pick (including Director Clavell himself), your friendship level with the Director will grow. [3]
    • Answering “Director Clavell” to this question won’t earn you extra friendship with him.
  2. During your next interaction, Director Clavell will ask: “Do you know what manner of gentleman’s hairstyle is considered cool, as it were, among the youth these days?” [4] All of the answers will end up boosting your friendship level with Director Clavell, so feel free to choose whichever option you’d like. [5]
    • For a funny interaction, choose the “Giant Pompadours” answer to see how Director Clavell reacts.
  3. Once you’ve finished Operation Starfall, meet up with Director Clavell again in his office. He’ll ask: “Do you think you could continue being good friends with Miss Penny as you have thus far?” Answer either “You bet!” or “Sure—we’re best buds!” Both of these answers will satisfy Director Clavell, and he’ll give you a Big Nugget as a friendship reward. [6]
    • Head to a shop and sell your Big Nugget for 20,000 currency. [7]
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Section 3 of 3:

History of the Word “Cheugy”

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  1. TikToker Hallie Cain posted a video where she discussed different vibes and aesthetics that could be placed in the “cheugy” category, with cheugy referring to out-of-style things. [8] The concept of “cheugy” exists in a realm of its own—it doesn’t qualify as “uncool,” but it doesn’t fall into “basic” territory, either. [9] Mrs. George from the Mean Girls movies totally channels “cheugy” energy—she’s missing the trends despite overcompensating and trying to be “cool.”
    • The word cheugy is commonly associated with “girlboss” culture. [10] The word “girlboss” encapsulates women with dominant, confident, and self-assured energy. [11]
  2. Back when she was 15 in 2013, Gaby Rasson (a high schooler at the time) crafted the word “cheugy” to fill a vocabulary gap that no existing word seemed capable of filling. As she introduced the term to her friend group, it began to spread and gain traction, where it eventually popped up on UrbanDictionary in late 2018. [12]
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