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Touch is a powerful thing. A well-timed hug can remind someone they’re truly loved, or transport them to an entirely different emotional place. Studies have even proven that human touch can reduce cortisol, the hormone responsible for stress, and release endorphins that soothe pain. [1] If someone is experiencing emotional turmoil and you’re looking for ways to comfort them, making physical contact is a great way to go. If you want to know more about what to do and explore when this may or may not be appropriate, we’ve got your back.

Section 1 of 3:

Is physical affection a good way to comfort someone?

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  1. There’s a reason babies often stop crying when their parents pick them up. People are hardwired to desire physical contact, and something as small as a hug can dramatically improve the way someone feels. Physical touch can even release the chemical in your brain responsible for feelings of love! If someone is having a rough time, physical affection can be a phenomenal way to make them feel better. [2]
    • Touch can also soothe someone’s fight or flight response. If you’ve ever seen someone get so angry they want to fight, they often calm down when a friend holds them back and gives them a bear hug. [3]
  2. While most folks really appreciate a well-timed hug or pat on the shoulder, some people just don’t grow up associating physical touch with comfort. If a person has a tendency to shy away from physical touch when they aren’t upset, they probably won’t crave contact when they’re upset. [4]
    • This is often the case for people who grow up with parents who relied more on verbal praise or gifts as rewards or comfort. If parents don’t communicate the idea that a hug means you love someone, they may not grow up craving physical contact.
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Section 2 of 3:

When is it appropriate to use physical affection?

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  1. If this is a close friend or family member you would usually hug or put your arm around when the two of you are hanging out, it’s okay to comfort them physically when they’re going through a rough time. They’ll understand you’re just trying to be kind and supportive. [5]
    • If they’re in your immediate family, you’re dating, or you’ve been good friends for a while, it’s safe to assume you can touch them.
    • Keep in mind, the person could go from needing physical comfort to not wanting to be touched in a matter of seconds, so be prepared to stop if they need some space.
    • If you two don’t normally hug, slap each other’s backs, or playfully touch one another, it probably isn’t appropriate to start touching them now.
  2. [6] In fact, asking may make them feel really supported and loved—even if they end up declining your offer. Let them finish whatever they’re saying if they’re talking, or simply ask them out of nowhere when they’re clearly feeling down. [7]
    • “Can I give you a hug?” or, “Do you want a hug?”
    • “What can I do to make you feel better?”
    • “I’m totally here if you need a shoulder to cry on.”
    • “Do you mind if I just sit here for a minute and put my arm around you?”
  3. The fact that they’re speaking means they want you to listen. If you go in for a hug now, it may come off the wrong way. Hear them out , talk to them, and be as supportive as you can. If they ask for a hug or something, give it to them if you’re comfortable with that. [8]
    • Witness their feelings. Just hear them. A lot of people need someone to listen to them when they’re going through something difficult and that’s it.
    • Tell them you’re sorry for what they’re going through. You might say, “I really wish there was something I could do, I know you’re going through a lot.”
    • Only offer advice if they solicit it from you. Giving your perspective when they’re trying to share their feelings is often unhelpful.
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Section 3 of 3:

How to Comfort Someone with Physical Affection

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  1. [9] If you’re a little uncomfortable getting super-physical with a hug or steady hand on the back, the hand pat is a move that doesn’t involve a ton of touching. It’s also unlikely to be misinterpreted as anything other than a platonic gesture. Just pat them a few times on the shoulder or upper back and they may feel better. [10]
  2. The hand on the back is a classic sign of support. It’s friendly, and warm, and it communicates that you’ve got their back (figuratively speaking). You can move your hand back and forth to soothe them or keep it still to let them know you’re there for them. [11]
    • As a rule of thumb, keep your hand up high. A hand on the lower back can be interpreted as a romantic move.
  3. Loop your nearest arm over their shoulders. You can either pull them into you for a kind of side hug or just hold your arm still. A little back rub can add a nice touch. This is an expressive way to show support and it’s not super invasive or too intimate if you’re worried about coming on too strong.
    • If they’re hunched over, looking at the ground, they may really appreciate someone showing them some support like this.
  4. Are you walking somewhere with a friend and they’re telling you about how tough of a time they’re having, wrap your arm around their arm as you walk. It’s a little thing, but it can really signal to someone that they’ve got a friend in you. [12]
    • This is a little too playful if they’re going through something truly serious, but if they’re just annoyed or feeling a little blue, it’s a fun way to show your support.
  5. If they’re crying their eyes out and it’s clear they’re really struggling, a hug is a great way to say, “I am here for you.” Wrap your arms around them, pull them tight to your chest, and hold them as long as you’re comfortable with. [13]
    • If you aren’t super close, aim to let go after about three seconds, which is the standard length of time for a hug. [14]
  6. If they’re crying, they may appreciate the physical support as they get it out. Sit next to them, put your arm around them, and let them cry it out on your shoulder. It’s a lot like crying into a pillow if you’re having a rough time, and it could be just what they need at the moment to start feeling better. [15]
  7. The hug doesn’t have to end if this is someone very close to you. Simply hold on to them and let them cry it out, shout, or continue to complain. Holding someone like this can be extremely soothing, and it can even lower cortisol levels—that’s the hormone responsible for stress! [16]
    • Keep holding them like this until they pull away, or either of you is no longer comfortable.
  8. If your romantic partner is having a rough time, pick their hand up in yours and hold it. [17] Put one hand underneath, palm to palm, and the other hand on top so they feel your warmth. Alternatively, you can just hold their palm the same way you would when you’re walking together. This is a good way to express love and support while the two of you talk. [18]
    • You can absolutely hold someone’s hand if they’re a family member or platonic friend, but most people are likely to be a little confused. This is generally a very intimate move reserved for couples.
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Expert Q&A

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  • Question
    What body language shows someone is uncomfortable?
    Sarah Schewitz, PsyD
    Licensed Psychologist
    Sarah Schewitz, Psy.D. is a licensed clinical psychologist by the California Board of Psychology with over 10 years of experience. She received her Psy.D. from the Florida Institute of Technology in 2011. She is the founder of Couples Learn, an online psychology practice helping couples and individuals improve and change their patterns in love and relationships.
    Licensed Psychologist
    Expert Answer
    You should look for changes. For example, they might get red or flushed, they might start moving a part of their body or scratching a part of their body, they might clench their jaw, etc.
  • Question
    Why does saying "shhh" comfort someone who's crying?
    Community Answer
    It doesn't necessarily comfort someone who's upset. It's just a sound people make when urging someone to quiet down. It's possible that saying "shhhh" could upset an upset person even more.
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