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Learn how to find clothes (and dupes) from pictures
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Whether you're scrolling through social media, flipping through a magazine, or walking down the street, you might come across outfits or accessories that you love. Luckily, you can use apps to find exact products from saved photos. Plus, features like Google Lens let you snap a picture of clothes on a person or in a store to search for them or compare prices. Read on to learn easy ways to find clothes from a picture.

The 3 Fastest Ways to Identify Clothes in a Picture

  • Google Photos: Open the Google Photos app. Upload the picture and select it. Tap Lens (camera icon) to search for matches of the clothes in the picture.
  • Pinterest: Open the Pinterest app. Go to search. Tap the camera and take a picture or upload a saved image. Press “Shop” to see suggested matches.
  • Lykdat: Go to the Lykdat website . Click “Image Search” to upload an image. View results to find exact or similar items.
Section 1 of 3:

7 Ways to Find Clothes from a Picture

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  1. Download and open the Google Photos app. Upload the image of the clothes to your photo library. Select the photo and tap “Lens” (a camera icon) to search for exact matches of the clothes in the picture or similar products. [1]
    • Before buying an item, make sure you’re purchasing from a legitimate retailer or a trusted re-seller. Clothes from older pictures may be out of stock.
  2. Install the Snapchat app . Open the in-app camera. Swipe up to your Memories and navigate to the Screenshots section. When ‘Shop Your Screenshots’ pops up, you can tap ‘Try It Now.’ Tap any screenshot in that section to see related products. [2]
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  3. Download the Pinterest app and open it. Tap the search icon at the bottom of the screen. Press the camera icon to the right of the search toolbar. Tap the camera roll icon in the lower left corner to view your saved images. Tap the image with the clothes and press “Shop” to see suggested matches or dupes with prices. [3]
    • You can also tap the search icon on the right above the “Explore” and “Shop” options to crop your search so it only returns results for one item in the picture. Or, tap the white circles that appear in the picture to shop specific items.
  4. Install the Google app and open it. Use Lens to snap a photo of clothes that someone is wearing, clothes at a store, or clothes on a TV show or magazine that’s in front of you. Below the picture, tap “Search” and swipe up to see exact matches or similar garments. [4]
    • On select Android phones like the Pixel 8, you can circle to search without the Google app. When you see clothes in a picture you want to identify, long press the home button or navigation bar. Then, use your finger to circle an item and see matches. [5]
  5. Go to the Google Images website . Click the camera icon on the right side of the search bar to open Google Lens . Drag an image from the web, upload one from your computer, or paste an image URL to search for clothes in the image. [6]
  6. Install the StyleHint app and open it. Upload a picture of an outfit or clothing item. The app will show you similar items available from UNIQLO and GU.
    • StyleHint is like a social media platform. You can follow creators and show them your outfits so they can find the clothes in your picture, too.
  7. Navigate to the Lykdat website on a computer or phone. Click the “Image Search” button on the homepage. Select the saved picture with the clothes you want to find. The results will show you where to find exact or similar items.
    • Beware of counterfeit products which show up in Lykdat’s results. If you haven’t heard of a store before, research it before purchasing any clothing.
    • A similar website is findclothesbypicture.com , although the results can link to fake storefronts as well as real ones. Use your judgment before making a purchase.
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Section 2 of 3:

Identifying Clothes Without an Image Search Tool

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  1. Be as specific as possible when you're doing the search because the website that sells the item will likely be using keywords to appear in search results. Include the item name, color, fabric, and any special features that it has. [7]
    • For example, if you see a picture of a unique pair of jeans in a magazine, you can search for “acid wash ripped jeans flower embroidery pockets” to try to pull up the item or items like it.
    • You might also want to search the name of the person who posted the image or the magazine where you saw the picture for more specific results.
  2. Most Instagram and social media influencers are required by law to tag the designer or brand if they provided the outfit. Simply tap your finger on the image quickly to see if there are any people or designers tagged in the photo. [8]
    • Some fashion bloggers and influencers will place the tags directly over the item to show where it came from. For example, if their shirt is from Fendi, they might tag Fendi on the shirt in the picture.
    • Businesses and brands on Instagram can also post pictures that have links to buy products online. Tap on the image and look for the white rectangles that display the name of the item in the price. Then, you can tap on the rectangle to go to the brand's website.
    • Be sure to check the caption and comments of the picture. Sometimes, bloggers will tag brands there as well. Or, they’ll have an LTK link in their bio where they put links to products they post. [9]
  3. Most bloggers and social media influencers are happy to answer questions from followers and fans. Go to their social media page and send a picture of the outfit that you're interested in. Be straightforward and ask them about the specific item that you're looking for. [10]
    • For example, you could say, “I love your shoes in your latest post! Where did you get them from?”
  4. There are many Instagram accounts that post pictures of celebrity outfits with links to buy the items. Go to the celebrity's tagged photos on Instagram and search through the pictures for one that has designers or brands tagged. Normally, these users post links or details about the designers in the caption of the image. [11]
    • For instance, “@SelenasCloset” on Instagram posts pictures of clothes that Selena Gomez has worn, along with prices and links to buy the items. Similarly, “@HausOfRihanna” posts pictures of Rihanna's outfits, and you can find clothes that Kendall Jenner wears from “@KendallJennerCloset”.
    • These accounts also post links to items that aren't shown on the celebrity's social media. They frequently post outfits that come from paparazzi pictures or magazine features.
    • Magazines also publish articles on celebrity outfits, sometimes naming the products they’re wearing or linking to dupes. Search for the celebrity and which of their outfits you’re looking for to find these articles.
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Section 3 of 3:

Finding Dupes & Similar Pieces

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  1. To look for items like an item that you saw in a picture, search for general keywords that describe the item. Personal stylist Alena Le Blanc says to use the color, item type, and fabric in the search. Try not to include any brand names so you get a variety of results.
    • For example, if you saw a celebrity post a picture with a cute red dress on, you can search for “red short-sleeve skater dress with buttons” to find one that's similar.
  2. If you locate an item that's more expensive than you can afford, it's easy to find items online that are similar. Search for the brand and item name, and include the word “dupe” to see if anyone has posted links to items similar to the one that you found. [12]
    • For example, if you're looking for tennis shoes that look like Adidas Originals, you could search for “Adidas Originals dupe” or “shoes like Adidas Originals” to see lists of dupes.
    • Be aware that some “dupes” are actually knock-offs, which are illegal copies of products. If an item is labeled as authentic but isn't sold through the official brand website, ask for proof of authenticity, such as a receipt or manufacturer's mark on the item.
  3. If your initial search for a similar item yields a lot of results, try narrowing the results to fit your needs. Add your size to the search, and include specific brands that you're interested in buying from. If you're looking for cheaper alternatives, try including “inexpensive” or “sale” in your search. [13]
    • For example, if you're looking for a denim shirt, you could search “long sleeve women's denim shirt size large inexpensive.”
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Expert Q&A

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  • Question
    Are there any other ways to find clothes on the internet?
    Alena Le Blanc
    Personal Stylist
    Alena Le Blanc is the Personal Stylist and the Founder of Le Blanc Label. Based in San Francisco, California, Le Blanc Label is the leading personal stylist brand for sustainable style transformations. Alena and her team specialize in seasonal wardrobe refreshes, closet edits, styling for special events, travel, photoshoots, and general personal needs. Alena has been featured in podcasts including EMPOWERED BY WMN, I Am Fearless, and Mind Power Meets Mystic. Alena received her BFA in Fashion and Apparel Design from the Academy of Art University.
    Personal Stylist
    Expert Answer
    If you have a photo and want to find similar clothing items, Google Images is a useful starting point. For more specific searches, concentrate on using keywords related to the garment, such as its color, shape, sleeve length, neckline, and other distinctive features. By focusing on these specific aspects, you can refine your search and increase the likelihood of finding the desired clothing items in the image.
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      Tips

      • If you can't find the exact item, it's possible that it isn't for sale anymore. If that's the case, you may be able to find a similar product that is for sale. Alternatively, you might be able to find someone selling the item on resale sites.
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      Warnings

      • Never purchase an item if the seller isn't able to verify the authenticity of the item.
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      Expert Interview

      Thanks for reading our article! If you’d like to learn more about fashion, check out our in-depth interview with Alena Le Blanc .

      About This Article

      Article Summary X

      To find clothes from a picture on social media, try tapping on the picture to see if the person who posted it has tagged any designers or brands in the image. If you can’t contact them to ask them, download a clothes identifying app like Wheretoget, ScreenShop, or The Hunt. Once you’ve installed the app, download or screenshot and crop the image of the clothes you like and upload it to the app so it can scan it for brands and designs. If neither of those methods work, try searching a description of the clothing item online, such as, “Acid wash ripped jeans with flower pockets,” to find related items. For more tips, including how to find cheap versions of designer clothes you like online, read on!

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